Best Practices For Social Sharing With The Social Warfare Team

You work hard to put out quality content, and, understandably, you’d like it to reach as many people as possible. Maybe you’ve been frustrated by the lack of customizable options available for social sharing buttons. Or maybe you’ve found that your social sharing plugin is slowing down your website. Are you stuck dealing with these inconveniences, or are there any other options?

Enter our dynamic trio- the creators of Social Warfare, a plugin that solves these problems and more. They are:

Nicholas Cardot, the developer of the plugin who handles the highly technical stuff. Nicholas is also a veteran and the inspiration behind the name “Social Warfare”

Jason Wiser, who is the business backbone. Jason handles things like web development and business strategy.

Dustin Stout, the self-described “loud, red v-neck T-shirt wearing” member of the team. His specialty is creative, front-end design. He makes sure things look awesome and also handles a lot of the customer support.

Social Warfare [Aff. link] was born from the desire to make social sharing faster and easier as well as beautiful, efficient, and responsive. After realizing that nothing existed that met all of these needs, Nicholas, Jason, and Dustin set out to create their own solution. What resulted was a plugin based on customization, psychology, and paradox of choice (or, to the lay-person, limiting options – which, believe it or not, can be a good thing!)

Although much of our discussion focuses on the great features of Social Warfare, the interview is definitely not a long commercial. Nicholas, Jason, and Dustin offer some great tips on social sharing in general. They touch on many topics, including analytics tracking, the use of click-to-tweets, and the importance of perception.

Are you ready to take the frustration out of social sharing? Let’s get started!

Here’s a list of questions we discussed:

• Explain what social sharing is. (4:06)
• Explain what a social sharing plugin is. Is there a difference between that and buttons? (5:00)
• Most social sharing plugins show the count of shares. Is that a good or a bad thing? (6:53)
• Does the number of followers matter? (11:10)
• How accurate are the social counts? Do all social sharing buttons get their information from the same source? (18:41)
• What’s the best practice for click-to-tweets? (21:38)
• Do you think it’s better to put it on the page where people can see it? (23:28)
• How did you start Social Warfare? (28:03)
• When you first launched was it overwhelming to keep up the great customer service? (32:44)
• Why did you limit the social channels that you could use? (34:49)
• Do you have any new features coming up that you can share with us? (37:33)
• What are some sites you can go to to see what your site speed is and maybe compare it to something else? (44:30)
• Why should I pay for Social Warfare when there are so many free plugins out there? (45:10)
• Where can you find this awesome plugin? (46:42)

Thanks For Watching And Listening!

I really appreciate you joining me for this week’s episode.  Have questions or comments?  Leave a message in the comment section below!

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Thanks to the Social Warfare Team for being such great guests.  See you for the next episode where we’ll be adding testosterone, one pin at a time!